PremiumGold: Designing Excellence for Premium Gold

The PremiumGold website on a laptop
Premium Gold approached us with a request for a complete branding overhaul, including website design, copy, strategy, banners, and print materials. The challenge was delivering all these elements within a very short timeframe. We crafted a cohesive and professional brand identity, designed and developed their website, and created all necessary materials to elevate their market presence. Despite the tight schedule, we ensured every detail reflected Premium Gold’s values of quality, trust, and excellence, helping them shine as a leader in the precious metals industry.

Logo and Branding

Premium Gold logo lockup shown on white and over a dark gold-coin photo, gold circular mark beside the wordmarkPremium Gold brand colour palette with ten swatches and hex values, from black and greys through light and dark goldsPremium Gold typography sheet pairing Tenor Sans and Neue Haas Grotesk Display Pro with full character sets

UX and Strategy

Premium Gold sitemap tree branching from the homepage into gold coin, resources, reviews and about us page groupsGreyscale Premium Gold wireframes for the homepage, about and coin pages laid out as full-length page flows

UI Design

Premium Gold homepage UI design with the dark hero, a football star endorsement panel and an industry news sectionPremium Gold page designs covering the dark hero, a gold versus paper money section, core values grid and article layoutThree full-length Premium Gold page designs including the homepage and the gold coins catalogue listingPremium Gold desktop and mobile screens showing the hero, coin series list, process steps and news cardsThree Premium Gold mobile screens with dark hero sections, trust logos and a gold call-to-action button

Webflow Development

Premium Gold built in the Webflow Designer with the Navigator panel open, plus two CMS collection item editors

Social Media and Print Materials

Premium Gold social media cover banners and a square profile tile using the gold coin mark on blackPremium Gold Wealth Protection Guide e-book cover shown next to its table of contents spreadInterior spreads from the Premium Gold Wealth Protection Guide, including a page on gold against hyperinflation

Services we delivered

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