Trying to figure out Webflow's pricing can feel a bit like trying to solve a Rubik's Cube in the dark - you know all the pieces are there, but getting them to line up perfectly is a challenge.
With Site Plans, Workspace Plans, and a growing list of add-ons, it's easy to wonder if you're choosing the right plan or accidentally signing up for something you don't need.
Don't worry, we've got you covered. This guide is designed to demystify the Webflow pricing structure for business owners and decision-makers. We'll walk you through every option, from the Webflow starter plan to enterprise solutions, so you can make an informed choice that fits your budget and business goals.
We'll break down the differences between Site Plans and Workspaces, explain what you get with each tier, and explore the Webflow eCommerce pricing for those looking to sell online.
By the end of this article, you'll have a crystal-clear understanding of the Webflow monthly cost and feel confident selecting the perfect plan for your project. Let's make sense of it all, together.
How does Webflow's Pricing Structure Work?
Think of Webflow's pricing like building with LEGOs. You have different types of kits for different projects.
First, you have Site Plans, which are like the foundation and walls of your house, they are essential for your website to exist online with its own address (a custom domain).
Then, you have Workspace Plans, which are like the workshop where you and your team build everything.
Finally, there are Add-ons, which are special, high-tech pieces you can add for extra capabilities, like a home security system or a multilingual welcome mat.
Here’s a simple breakdown:
- Free Plan: This is your trial run. You can experiment with the Webflow designer, build a small project, and learn the ropes without spending a dime. Your site will live on a webflow.io subdomain, which is perfect for testing but not for your professional business presence.
- Site Plans: These are mandatory once you're ready to go live on a custom domain (like yourcompany.com).
Site Plans cover hosting, connect your custom domain, and determine your site's capabilities, such as how much traffic it can handle and how much content it can store in the CMS. There are two main types:- General Site Plans: For standard websites like blogs, portfolios, and corporate sites.
- eCommerce Site Plans: Specifically for online stores, with features for managing products, payments, and orders.
- Workspace Plans: These plans are all about collaboration and workflow. They are billed per person (or "seat") and are designed for freelancers, agencies, and in-house teams who build and manage websites. A Workspace is where you organize your projects, invite team members to collaborate, and manage client billing.
- Add-ons: These are optional upgrades that provide advanced functionality. Webflow offers add-ons for A/B testing (Optimize), built-in analytics (Analyze), and creating multilingual sites (Localization).
What do Webflow Site Plans Include?
Webflow Site Plans are the core of your live website's hosting. When you decide it's time to move from a webflow.io staging link to a professional custom domain, you'll need to pick a Site Plan.
These plans provide the necessary infrastructure, like hosting on a global CDN, an SSL certificate for security, and bandwidth to handle your visitors.
The plans are tiered to match different needs, from simple landing pages to large, content-heavy business websites.
Basic Plan
The Basic plan is the entry-level option for launching a simple, static website. It's perfect for projects that don't need a content management system (CMS), such as a portfolio, a brochure-style site for a small business, or a single landing page for a marketing campaign.
While it doesn't support dynamic content, it gives you access to Webflow's powerful SEO tools, including 301 redirects, customizable meta tags, and sitemap control.
- Price: $14/month (billed annually) or $18/month (billed monthly).
- Key Features:
- Connect a custom domain.
- Up to 150 static pages.
- 10 GB bandwidth (enough for roughly 25,000 monthly visits).
- Web App hosting
- No CMS items.
CMS Plan
The CMS plan is one of the most popular choices because it unlocks Webflow's powerful and intuitive Content Management System.
It's designed for content-driven websites like blogs, news sites, and directories. With this plan, you can create collections of dynamic content.
Think blog posts, team members, or portfolio projects, and design templates to display them beautifully.
It also includes an on-page editor, allowing you or your clients to update content directly on the live site.
- Price: $23/month (billed annually) or $29/month (billed monthly).
- Key Features:
- Includes all Basic plan features.
- 2,000 CMS items.
- 20 CMS collections.
- 200 GB bandwidth (handles around 100,000 monthly visits).
- 3 guest editors for content updates.
- Site search functionality.
Business Plan
The Business plan is built for high-traffic, content-rich websites that need more power and scalability. It significantly increases the limits on CMS items and bandwidth, making it suitable for large marketing sites, popular blogs, and businesses with substantial content needs.
One of the standout features is its flexibility; you can adjust the number of CMS items and bandwidth based on your specific requirements, though the price will change accordingly.
- Price: Starts at $39/month (billed annually) or $49/month (billed monthly) for 10,000 CMS items and 400 GB bandwidth.
- Key Features:
- Includes all CMS plan features.
- Starts at 10,000 CMS items (customizable up to 20,000).
- Starts at 100 GB bandwidth (customizable up to 2.5 TB).
- 10 guest editors.
- Advanced form file uploads.
- Increased API limits for integrations.
Enterprise Plan
The Enterprise plan is a fully customized solution for large organizations with unique security, performance, and support needs. There's no public pricing; instead, you work directly with Webflow's sales team to create a package tailored to your requirements.
This plan includes enterprise-grade security features, guaranteed uptime with a service level agreement (SLA), a dedicated account manager, and priority support. It’s the top-tier choice for businesses where performance and reliability are non-negotiable.
- Price: Custom (contact sales for a quote).
- Key Features:
- Includes all Business plan features.
- Custom CMS item and bandwidth limits.
- Advanced security compliance (e.g., SOC 2).
- Dedicated support and custom SLAs.
- Custom hosting infrastructure and security headers.
Curious how Webflow compares to WordPress? Check out our in-depth analysis – Webflow vs WordPress 2026 – where we break down real-world use cases, performance, and why businesses are choosing Webflow over WordPress.
What is Webflow eCommerce Pricing?
If your goal is to sell products online, you’ll need one of Webflow’s eCommerce plans.
These are specialized Site Plans that come equipped with all the tools necessary to run an online store, from managing inventory and processing payments to customizing your shopping cart and checkout experience.
All Webflow eCommerce pricing plans include the features of their corresponding general site plan (e.g., the Standard eCommerce plan has all the features of the CMS plan).
A huge plus for businesses is that all eCommerce plans support custom checkouts, payment processing through Stripe and PayPal, Apple Pay, automatic tax calculations, and integrations with marketing tools like Mailchimp and Facebook.
Standard Plan
The Standard eCommerce plan is designed for new or small businesses just starting their online retail journey. It includes all the features of the CMS Site Plan, allowing you to run a blog alongside your store.
This plan is perfect for boutiques, creators, or small shops with a limited product catalog. Keep in mind that Webflow charges a 2% transaction fee on top of the standard Stripe or PayPal processing fees.
- Price: $29/month (billed annually) or $42/month (billed monthly).
- Key Features:
- All features of the CMS plan.
- 2000 CMS items.
- Up to 500 products.
- 2% transaction fee.
- 3 staff accounts.
Plus Plan
The Plus eCommerce plan is aimed at growing businesses with a larger inventory and higher sales volume. It builds on the Business Site Plan, providing more capacity for products and staff accounts.
A significant advantage of this plan is the removal of Webflow's transaction fee, which means you only pay the payment processor's fee. This can lead to substantial savings as your sales grow.
- Price: $74/month (billed annually) or $84/month (billed monthly).
- Key Features:
- All features of the Business plan.
- Up to 5,000 products.
- 10,000 CMS items.
- 0% transaction fee.
- 10 staff accounts.
- Unbranded emails for a more professional look.
Advanced Plan
The Advanced eCommerce plan is the most robust option, built for established, high-volume online stores.
This plan offers the highest product limits and, most importantly, removes the cap on annual sales volume, giving your business unlimited room to grow.
It's the ideal choice for large-scale eCommerce operations that require maximum capacity and performance.
- Price: $212/month (billed annually) or $235/month (billed monthly).
- Key Features:
- All features of the Business plan.
- Up to 15,000 products.
- 10,000 CMS items.
- 0% transaction fee.
- Unlimited annual sales volume.
- 15 staff accounts.
How do Webflow Workspace Plans Work?
While Site Plans are about hosting individual websites, Workspace Plans are all about your team and your workflow.
A Workspace is your command center in Webflow, where you can manage multiple projects, collaborate with colleagues or clients, and control permissions.
Whether you're a solo freelancer or part of a large in-house team, you'll need a Workspace. The pricing for these plans is per "seat," meaning you pay for each team member who needs access to build or edit sites.
Webflow divides Workspaces into two categories: one for In-House Teams (building sites for your own company) and another for Freelancers & Agencies (building sites for clients).
Workspace Plans for In-House Teams
These plans are tailored for companies that manage their own web presence internally.
- Starter (Free): This is the default plan you get when you sign up. It’s for one person and lets you build up to two small sites on a webflow.io staging domain. It’s great for learning, but you can't export code or add team members.
- Core ($19/seat/month, billed annually): Designed for small teams, this plan allows up to 3 seats and 10 unhosted sites. It unlocks crucial features like code export, site password protection, and the ability to set billing permissions, making it a solid starting point for a professional team.
- Growth ($49/seat/month, billed annually): For growing teams, this plan supports up to 9 seats and allows unlimited unhosted sites. The key benefit here is advanced permissions, letting you control exactly who can publish changes, which is vital for maintaining site integrity.
- Enterprise (Custom Pricing): This is the ultimate solution for large organizations. It offers unlimited seats, advanced security features like Single Sign-On (SSO), page branching for complex development workflows, and a dedicated customer success manager to guide your team.
Workspace Plans for Freelancers & Agencies
These plans are built with client work in mind, focusing on features that streamline project management and client handoffs.
- Starter (Free): Just like the in-house version, this is a free, one-person plan for exploring Webflow.
- Freelancer ($16/seat/month, billed annually): This plan is perfect for solo designers or small partnerships. It supports up to 3 seats and 10 unhosted sites. Crucially, it gives you full CMS access on staging sites, so you can build out a complete, dynamic site for a client before they even purchase a hosting plan. You also get free guest access in client Workspaces.
- Agency ($35/seat/month, billed annually): Tailored for established agencies, this plan supports up to 9 seats and unlimited unhosted projects. It includes advanced roles and permissions, allowing you to manage team publishing rights and streamline your workflow across multiple client projects.
What’s the difference between Webflow’s Site Plans and Workspace Plans?
As mentioned above, Webflow separates its pricing into Site Plans and Workspace Plans because they serve different purposes.
Site Plans are about hosting individual websites. If you want to publish a site on a custom domain, you’ll need a paid Site Plan.
Workspace Plans are about team collaboration and managing projects. They control how many seats you have, staging sites, advanced permissions, and code export.
In many real-world use cases, especially for agencies or teams, you'll need both: a Workspace for your team and a Site Plan for each live site.
This design lets businesses scale by paying for hosting per site and paying separately for team seats.
What are Webflow's Optional Add-ons?
Beyond the core Site and Workspace plans, Webflow offers a suite of powerful add-ons to extend your site's functionality.
These tools are natively integrated, meaning they work smoothly within the Webflow ecosystem without the need for complex third-party setups.
Bandwidth add-ons increase your site’s monthly traffic limit. CMS item add-ons increase the number of content items your site can host.
For Enterprise-level sites, you can negotiate custom limits for bandwidth, CMS items, and infrastructure.
You should consider these add-ons if your site consistently reaches bandwidth limits, if you manage lots of dynamic content, or if you run a high-traffic or complex enterprise site.
Webflow Optimize Add-on
Webflow Optimize lets you run A/B tests and personalize website experiences directly within the platform. You can test different headlines, images, or calls-to-action to see what converts best, all without writing a single line of code.
You can also create personalized content for different visitor segments, such as showing a special offer to first-time visitors.
- Price: Starts at $299/month (usage-based). It allows up to 5 concurrent A/B tests and personalization campaigns. An Enterprise version with unlimited optimizations is also available.
Webflow Analyze Add-on
Webflow Analyze provides integrated, privacy-first analytics right inside your dashboard. It gives you a clear view of your site's performance, including real-time visitor data, top pages, and user behavior, without the complexity of setting up Google Analytics.
Because it’s GDPR-compliant and doesn't rely on cookies, you don't need to display a cookie banner.
- Price: Starts at $9/month for up to 2,000 monthly sessions and scales up based on traffic volume. For example, 10,000 sessions cost $29/month, and 100,000 sessions cost $149/month.
Webflow Localization Add-on
Webflow Localization is a game-changer for businesses aiming to reach a global audience. It allows you to create and manage multiple language versions of your site from one place.
You can translate static content, CMS items, and even localize images and alt text. It also handles the technical SEO for multilingual sites, like creating localized sitemaps and URLs.
- Essential Plan ($9/month per locale): Good for basic needs, allowing up to 3 locales and 10,000 machine-translated words per month.
- Advanced Plan ($29/month per locale): Adds features like automatic visitor redirection based on their browser language and asset localization (e.g., different images for different regions). It supports up to 10 locales and 50,000 translated words.
- Enterprise Plan (Custom Pricing): For extensive localization needs with custom locale and word limits.
Want to learn more about Webflow? Check out our complete guide – What is Webflow – which covers in-depth features, capabilities, and why it’s the top choice for businesses and teams looking to build, launch, and scale websites efficiently.
Which Webflow Plan Is Right for Me?
Choosing the right Webflow plan for you comes down to two factors:
1. Who you are (freelancer, business, agency, enterprise team)
2. What your website needs to do (simple site, content-heavy build, eCommerce, high traffic, collaboration, etc.)
To make things simple, here’s a clear plan-matching guide based on real-world use cases:
How does Billing Work, Monthly vs Annual, and Can I Save by Paying Yearly?
Webflow’s pricing depends on how you choose to pay, either monthly or annually, and paying yearly usually provides a significant discount.
For example, the Basic plan is $14/month when billed annually versus $18/month monthly, the CMS plan is $23/month annually versus $29/month monthly, and the Business plan is $39/month annually versus $49/month monthly.
For Business Site Plans, you can also buy add-ons to extend your site’s capacity.
Choosing annual billing is typically more cost-effective if you plan to run the site long-term, while monthly billing gives more flexibility to scale quickly.
What’s the True Cost of Running a Webflow Site - Beyond Just the Plan
Webflow’s subscription is only part of your budget. Businesses also need to plan for design, development, ongoing maintenance, and potential overages.
Working with a Webflow development agency can simplify the process, ensure best practices, and reduce costly mistakes.
Maintenance is another factor. Even though Webflow handles hosting, add-ons such as extra bandwidth or CMS items may be required if your site grows beyond the limits of your plan.
Team collaboration adds cost as well. Webflow now uses seat-based pricing, so workspace costs increase as your team grows.
Finally, exporting a site from Webflow is possible, but dynamic CMS content and forms do not always transfer smoothly. Partnering with an experienced Webflow agency ensures migration or scaling happens efficiently without surprises.
Creative Corner specializes in designing, building, maintaining, and optimizing Webflow sites for businesses like yours.
Check our Webflow services to see how we can help you launch or scale your site effectively.
Is Webflow Worth the Cost? Final Verdict
We wouldn’t be one of the best Webflow agencies if we didn’t believe Webflow makes building websites smarter, faster, and better.
The answer is a clear yes. Webflow is worth it for businesses that demand a professional, scalable, and flexible website without sacrificing design, performance, or growth potential.
It pairs an intuitive visual designer with a robust CMS, full eCommerce capabilities, and enterprise-level hosting, giving you the freedom to create anything, from sleek landing pages to complex content-driven sites or high-volume online stores, without compromise.
While it may cost more upfront than basic website builders, Webflow consolidates multiple tools into one platform, cuts down development time, and delivers long-term value.
Your site can scale effortlessly, stay fully customizable, and be maintained efficiently, all under one roof.
For businesses that value control, speed, and design freedom, Webflow is not just a website builder, it’s a professional-grade solution that grows with your ambitions and future-proofs your digital presence.
Deciding on the right Webflow pricing plan comes down to understanding your specific needs.
Are you building a simple portfolio, a content-heavy blog, or a full-fledged online store? Is it just you, or are you part of a collaborative team?
Webflow’s tiered structure ensures there's a path for everyone, from hobbyists to enterprise-level organizations.
