Transformation of businesses with the power of analytics

How We helped B2B company B-EYE with our full web process to redesign their website and to make it understandable for their customers

Ennovaty - Website and mobile Design

Services

Industry

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  • Brand Identity
  • Copywriting
  • UX Design
  • UI Design
  • Web design
  • Technolagy
  • Data company

The Challenge

B-Eye is a data analytics company that operates internationally. They had a super complex and old-fashioned website that was very hard to navigate and understand the company core business and what solutions they provide.The main Challenges we had was how to present complex data analytics services they provide in a simple, compacted and marketing oriented way in order to improve website efficiency.

The Solution

With the B-EYE team we went through all of our workshops, market positioning and branding. We make their website architecture more simple and easy to understand. We removed a lot of non-functional services and gave much more attention to the best sellers.Also we provided a lot of context in the industries where their services could be applied in order to navigate decision takers whether their service is relevant for them.

Before
After

The Result

We created a brand and an online concept of their business to position the company on the market. Now they have a user-friendly website that communicates their brand values with easy navigation for the target audience

Xenia Cotlearova Marketing Manager - B Eye

Xenia Cotlearova

Marketing Manager - B Eye

The new website went live recently, but we already received positive feedback from our current clients saying that the messaging improved drastically and the website looks very professional. In one week that the website is live, the bounce rate decreased by over 6%, which is a truly impressive result.

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